PROFIL – SUCCESS WITH QUALITY JOURNALISM
For more than 40 years the news magazine profil has been an indispensable element in the Austrian media market. profil can best be described with three words: independent – sophisticated – opinion-leading.
profil is the most important opinion-leading medium in Austria and excels through its independence and high-quality journalism.
CONTENTS OF THE MAGAZINE
- Austria/Domestic politics/News and Stories
Facts that raise the interest in politics - Economics
From A like affairs to Z like zero-sum game: factual and exciting - Foreign Affairs
Global topics and events researched in depth - Society
Trends and events with a high information value - Science
The fascinating world of technology, research and medicine - Culture
First-hand information, portraits and interviews
AUSTRIA/DOMESTIC POLITICS/NEWS AND STORIES
Background reports and investigative journalism that raises the interest in politics; Journalist of the year 2009, Domestic politician of the year 2009, Kurt-Vorhofer Award 2008 for political journalism: Editor-in-chief Herbert Lackner
ECONOMICS
From A like affairs to Z like zero-sum game: every week we present the most important stories – diligently researched, reliably edited and entertainingly written. Economic Journalist of the year 2011, Journalist of the year 2008 an Horst-Knapp-Award 2008: Michael Nikbakhsh (Head Editor of the economic department)
FOREIGN AFFAIRES
Great stories, thought-provoking commentaries, the best interviews and analyses; a clear orientation and reliable information about global topics and events; Caritas Prälat-Unger-Award 2008: Martin Staudinger (Foreign affairs reporter)
SCIENCE
The fascinating world of technology, research and medicine - clear, competent and compact; Austrian Award for achievements in science communication 2008 (Österreichischer Staatspreis für Wissenschaftspublizistik): Robert Buchacher (Head of the Science Department)
Culture
First-hand information, portraits and interviews, sharp-witted reviews and controversial essays
